Here is a list of 5 types of content that you can create that will help to persuade people to purchase your products. When I say content, I am referring to things like blog posts, written content, video content, etc. 1 – bonding – this is content you create that conveys a message of “I [...] Read more »
Have an opinion
When people sell information it is very necessary to have have an opinion if you want to be successful. You need to take a side. To make a decision. To champion a way of thinking. Tim Ferriss explains it here very well. Doing anything remotely interesting will bring criticism. Attempting to do anything large-scale and [...] Read more »
Mistakes about Marketing Info Products
Marlon Sanders talks about 4 mistakes people make when it comes to marketing their information products. These are basic mistakes that people make. Maybe the top reason people make these mistakes is, and fall for those headlines such as “How I made $43,875 in 72 hours” because as Marlon says… Yeah, maybe they did it. [...] Read more »
What to do with your website visitors
Here are the most basic ways a visitor can get to your website. 1) SEARCH The prospect can be searching for an answer to a question (information) or be searching for a product (a book on topic x) 1) They find you in a search for information at a large search engine using the free [...] Read more »
Online marketing is just like real world marketing
Many years ago I used to do “real world” marketing. This was before the internet really took off. Before anyone heard of google or there were any internet marketing guru’s. // // // ]]> Many people try to make it like online marketing is so totally different than marketing is in the “real world.” Not [...] Read more »
What free content to give away?
In internet marketing circles, you probably read a lot about the importance of giving away free stuff. As much as I am a fan of making everything as simple as possible there is more to it than just “give away a bunch of free stuff” and people will then like you and buy from you. [...] Read more »
How to earn money from a website
Making money from a website, when you reduce it to the very basics, is a numbers game. You keep track of statistics for your website that tell you how your sales funnel is working. You analyze the numbers and try to improve on them. This is how it works. For a website your you sell [...] Read more »
How to make money online
You Are Just A Middle Man Helping People Find What They Want. You really could boil it down to being that simple. Take Google as the broadest example. Google just helps people find information they need on the widest scale. They seem to do that better than anyone else and thus became the biggest search [...] Read more »
How to get a high squeeze page (opt-in page) conversion rate
I see many questions about opt-in page conversion rates – such as what is a good number? And how do I get a high conversion rate? It’s very easy to get a very high conversion rate…but there must be some qualifying done first. Well, I have seen stories of people saying how they got something [...] Read more »
